Making Your Money Journey a Whole Lot Easier
JUST Real support, peace of mind, and confidence in every business decision you make.
As a business owner, I know firsthand how hard it is to juggle everything. Marketing, customer service, sales, and yes… accounting, all fall to you. It’s overwhelming! I get it. That’s why we're here to help female CEOs like you increase profits by understanding your numbers so you can (finally) feel some peace about your business finances and focus more on what you love!
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One moment, you’re celebrating an amazing sales month, and the next, you’re paying yourself last or not paying yourself at all, using your bank account balance to guesstimate how much money came in, and panicking at tax time because you don’t have enough saved.
And all of it leaves you feeling so completely overwhelmed, knowing this isn’t the life you signed up for when you started your business. That’s why I’m passionate about helping female entrepreneurs feel like they finally “get” their finances so they can structure their business to feed into their life. (Because life exists outside of business, whether you live it or not.)
Doing It All Gets Overrated Real Quickly
Make your next money move with confidence
Finance expert & Xero Enthusiast
From reviewing cash flow to monitoring debt levels and offering expert guidance, your numbers become reliable data, not just numbers on a page—and making informed, strategic business decisions starts to feel like second nature.
Our job is to help you evaluate and lead your business with the right info to guide your decisions. That's why we empower & equip our clients with the financial knowledge they need to thrive, no matter how “bad at math” they think they are.
We care. A lot.
Because we’ve been balancing budgets of all sizes for a while, we know that money is intimate.
I combine my expertise as a financial analyst at Mejuri with real-world insight into small businesses to bring you deeper insight, smarter strategy, and guidance to make decisions with both your bank account and your wellbeing in mind.
Whether you’re looking to scale your business, spend more time with your family, or both, we free up the mental space you need to focus on what matters most—your business, your values, and your life.
Amelia stepped in and rebuilt how we handle our finances from the ground up. She fixed what wasn’t working, set up routines that save us so much time, and found money we were missing. Our day-to-day feels lighter and more organized now.
“We finally have a system that actually works, and it’s made running the business easier.” - Mejuri
What we stand behind
People before profit.
We keep finances human. Our goal is to make your numbers approachable so you feel calm and confident—not stressed or overwhelmed. Profit is important, but peace of mind always comes first.
01
Work Should Feel Good.
Business doesn’t have to be all grind. We believe your work can spark creativity, self-expression, and fulfillment—fun belongs in the process, too.
02
Knowledge = Power
We empower clients with the know-how to thrive—whether you love diving into details or prefer to stay hands-off. Math skills optional, thriving business required.
03
We provide Custom Solutions.
Every entrepreneur is different, and what works for one might not for the next. In our pursuit to make accounting more approachable, we tailor our reports & advice to the needs of each client.
04
I’m all about helping you lead your business with confidence
the bottom line is...
- Making room for real life (creative flow days, mental health, and actual time off)
- Offering financial clarity that creates freedom, not guilt
- Protecting the joy of entrepreneurship—even during tax season
If the traditional “work harder, push faster” model doesn’t fit—you belong here. We understand creative thinkers, and we believe your finances should fuel your vision, not limit it.
